The Digital Skills Gap:
Whitepaper design - 2022
AND Digital
This whitepaper explores the UK’s digital skills gap, breaking it into five figurative categories: Understanding, Alignment, Skill, Delivery, and Upskilling gaps. The challenge from a design perspective was to make a complex topic both engaging and easy to navigate, while giving each section its own distinct identity.
To achieve this, I developed a thoughtful color-coding system and bespoke vector-based illustrations tailored to each gap, helping to visually differentiate the sections. Infographics were used strategically to translate data into clear, impactful visuals, while scenarios and insights were brought to life through storytelling design.
The result was a cohesive yet dynamic whitepaper that transformed dense research into a visually compelling narrative, helping readers easily grasp and engage with the key insights.
